FOR IMMEDIATE RELEASE

Date: March 27, 2007

From: Sylvie D. Nelson, Executive Director

518-891-1990

www.saranaclake.com

PRESS RELEASE

Saranac Lake Regional Maps Updated and Available

SARANAC LAKE (NY) – The Saranac Lake Area Chamber of Commerce is proud to present the updated version of its regional map, which is a tool for everyone to use.

The map was made possible thanks to the participation of the Chamber’s Tourism & Marketing Committee, local businesses, as well as a partnership between the Chamber and the Village of Saranac Lake’s Community Development Office.

“When reviewing the old map, we found out that there were many inaccuracies, including the wrong names of streets and missing roads,” said Executive Director Sylvie Nelson. “This was due in part because of the changes in street names and addresses generated by the 9-1-1 update a few years ago. With the help of the Village and the Fire Department, we were able to gather the right information. The map is now accurate and a great tool for everyone”

The map is a crucial marketing tool for Saranac Lake and is used by residents and visitors alike. The new version features landmarks and activities and the village map is larger than the old one, making it easier for people to find the information. It will be part of the Chamber’s visitor and relocation packages, which are sent out to people inquiring about the region.

There were 10,000 copies of the map printed and are now available at the Chamber. The last time this project was done, in 2005, the 10,000 maps were distributed within a year, highlighting the need for such a tool, and its popularity.

For more information regarding the newly updated Saranac Lake regional map, contact the Saranac Lake Area Chamber of Commerce at 518-891-1990 or by e-mail at info@saranaclake.com.

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